Le Mars RAGBRAI Executive Committee Unveils Theme And Logo

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(Le Mars) — The Le Mars RAGBRAI executive committee unveiled Thursday the logo and the theme for when Le Mars will be hosting the cross-state bicycle ride in late July. The theme is “Le Mars A La Road”. Mitch Christoffel serves as the co-chair for the Le Mars RAGBRAI Executive Committee and explains the chosen logo and theme.

Le Mars RAGBRAI Executive Committee members include from left, Peggy Sitzmann, Mike Wells Jr., Julie Hurt, and Mitch Christoffel.

The Le Mars RAGBRAI executive committee member talks about the logo.

Christoffel says the Le Mars RAGBRAI executive committee are looking for volunteers to assist during the weekend when bicycle riders arrive in Le Mars.

According to the news release issued by the Le Mars RAGBRAI executive committee, riders, spectators, and locals are sure to find a variety of food, shopping, and entertainment in downtown Le Mars beginning Friday, July 23rd and continuing Saturday, July 24th. Food and vendor applications are now being accepted, with a for-profit vendor fee starting at $700 and a starting $250 non-profit vendor fee depending on size and necessities. Christoffel says for people who want to volunteer can register on the website, Le Mars RAGBRAI-dot-com. Christoffel tells what can be expected for the RAGBRAI event in addition to hosting 20,000 plus bicyclers from around the world converging on the “ice cream capital of the world.”

Christoffel says for ongoing updates, volunteer information, vendor applications, and Le Mars RAGBRAI merchandise, including t-shirts, visit ragbrailemars.com website or the RAGBRAI Le Mars on Facebook.