The holiday shopping season usually takes place at large, big box stores away from Main Streets in cities and towns alike, but a nationwide movement is attempting to showcase shopping at small businesses during the holidays.
Maggie Rechtenbaugh, the administrative assistant with the Le Mars Chamber of Commerce, explained to KLEM what Pink Friday is about.
Pink Friday was started by online community The Boutique Hub in 2020, and has spread since then. The Chamber of Commerce and the Promotions Committee added the event to their yearly list of holiday promotions, Rechtenbaugh says, in order to promote small businesses in Le Mars.
Rechtenbaugh says participating businesses in Le Mars will decorate their stores in pink for the day.
Pink Friday is not the only small business-focused shopping day this month; Small Business Saturday is scheduled for next Saturday, November 29th. For more information on Pink Friday and Small Business Saturday, click here.
